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The Mummy Full Movie
Country: United States
Category: Action, Adventure, Fantasy
Release Date: 9 June, 2017
Director: Alex Kurtzman
Starring: Tom Cruise, Sofia Boutella, Annabelle Wallis
Age Restriction: 18 years
Duration: 115 minutes
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“The Mummy”, On June 7, The Mummy Last week it was announced that the shared universe of classic monsters is now officially known as Dark Universe and THR reports that Warner could proceed legally, as this same name has been used to name the live-action version of Justice League Dark and A series of comics. You can see that this can get a bit confusing.
The main creative team for this project is The Mummy’s reboot director, Alex Kurtzman, Chris Morgan (producer behind The Fast and the Furious franchise), Christopher McQuarrie (director of Mission: Impossible Rogue Nation) and David Koepp (Writer of Spider-Man of 2002). The film starring Tom Cruise will be the front door, followed by Bride of Frankenstein and The Invisible Man.
Universal already did the monster mash, but Hollywood is hoping for another graveyard smash. With its new shared cinematic landscape, the studio is honoring its roots as Hollywood’s horror home from the 1920s through ‘50s, rebooting creature-feature icons such as Dracula, the Wolf Man and the Creature From the Black Lagoon, and putting a fright-fest spin on the successful Marvel blueprint of connected films.
“In the realm of gods and monsters, these are the superheroes,” says Paul Dergarabedian, senior media analyst for comScore. “Younger audiences have as their reference point the Scream and Saw movies, (but 1932’s) The Mummy, that was cool for my grandfather, Bela Lugosi’s Dracula can be made super-cool today. Those characters have stood the test of time.”
The aim of the Dark Universe, which kicks off with The Mummy (in theaters Thursday night), is to “honor the heritage of the monsters and to bring them to a new audience,” says Alex Kurtzman, director and producer of The Mummy, as well as one of the creative heads of the new franchise.
In this week’s edition of the Variety Movie Commercial Tracker, powered by the TV advertising attention analytics company iSpot.tv, Universal Studios claims the top spot in spending for “The Mummy.”
Ads placed for the Tom Cruise vehicle had an estimated media value of $7.83 million through Sunday for 1,394 national ad airings across 49 networks. (Spend figures are based on estimates generated from May 29 through June 4. Estimates may be updated after the chart is posted as new information becomes available.) Universal appears to be targeting the type of broad demographic befitting a presumed blockbuster, given the diverse range of programming that attracted top ad spend for “The Mummy” spots, including not only the NBA Finals but “World of Dance” and “America’s Got Talent.”
Just behind “The Mummy” in second place: Paramount Pictures’ “Transformers: The Last Knight,” which saw 948 national ad airings across 33 networks, with an estimated media value of $5.99 million.
TV ad placements for Twentieth Century Fox’s “Captain Underpants: The First Epic Movie” (EMV: $4.72 million), Walt Disney Studios’ “Cars 3” ($4.53 million) and Warner Bros.’ “Wonder Woman” ($3.64 million) round out the chart.
This morning saw the debut of the first trailer for Doug Liman’s American Made. This makes sense, as it is a Tom Cruise vehicle being released by Universal/Comcast Corp. and this weekend sees the theatrical release of The Mummy, which is also a Tom Cruise vehicle courtesy of Universal. The Mummy is surely the bigger bet for Universal and friends, as it’s the official kick-off of their Dark Universe cinematic… uh… universe (that’s going to be a problem). No, Universal won’t collapse into a pile of dust if The Mummy unravels, they’ll just put the Minions into The Bride of Frankenstein. That’s a joke, I think. While The Mummy is a big deal for the studio, I would argue that American Made is a much bigger deal for Cruise.
One is a straight franchise play, while the other is the kind of star vehicle that Tom Cruise hasn’t made in years. For those unaware (and you can get the scoop via the pretty terrific trailer embedded above), American Made is “based on a true story” action comedy about a pilot who gets recruited to run drugs for the CIA and ends up playing both sides. What stands out about the movie, beyond merely being a pretty solid-looking adult-skewing studio release that isn’t based on a franchise or an IP and isn’t intended to kick off a franchise, is that it’s the first time in over a decade that Tom Cruise has made a movie like this.
Whether or not you want to blame the “couch jumping incident that wasn’t,” the increased attention toward his involvement in Scientology or merely the fact that the industry has changed, Tom Cruise’s output over the last decade has been almost exclusively in the realm of gun-totting action blockbusters. That wasn’t how Cruise became a star.
His breakout project, Risky Business, was an R-rated coming-of-age sex comedy while Top Gun was a fighter pilot action drama. The movies that followed, The Color of Money, Rain Man, Days of Thunder, A Few Good Men, Interview with the Vampire, Jerry Maguire, etc., were not necessarily conventional action movies. You can argue that Cruise played variations on his star persona, but said star persona wasn’t built upon him engaging in conventional action heroics. The Firm’s big action scene involved our hapless hero running away from bad guys and even Mission: Impossible (his first stab at franchise-friendly action) contained four gunshots, three explosions (one involving merely the puncturing of an aquarium), and a single-digit body count.
Mission: Impossible II was his first conventional “chases and gunfights and martial arts showdowns” action movie, and it arguably began the narrative of Tom Cruise as a daredevil, take-no-prisoners, kill himself on camera to entertain you performer. But even after that, he was just as likely to make Magnolia or Eyes Wide Shut as The Last Samurai or Minority Report. Sure, audiences liked Tom Cruise in action hero mode, but they also flocked just to see him play a regular guy in films like Vanilla Sky or an outright villain in Collateral.
The famous Oprah Winfrey interview, where he got just a little bit too excited discussing his new romance with Katie Holmes (an incident that, like Howard Dean’s “scream,” wasn’t anywhere near as over-the-top as reported), marked a turning point of sorts. Everyone fretted about the damage done to the Tom Cruise brand.
Nevermind that the movie he was promoting, Steven Spielberg’s (underrated in its time) War of the Worlds, became his biggest domestic ($232 million) and worldwide ($595m) grosser ever. After Mission: Impossible III underperformed the next summer ($397m worldwide, well below the $457m and $546m totals of the first two M:I movies), we entered a full decade where every single Tom Cruise movie was seen as a test of his would-be stardom and box office drawing power.
And, with the exception of the arguably action-thriller(ish) Valkyrie and a glorified cameo in Tropic Thunder (both in 2008), Tom Cruise hasn’t made a starring vehicle that wasn’t an outright action hero/action fantasy adventure since Robert Redford’s (underrated) Lions for Lambs in late 2007.
From 2010 onward, we’ve had James Mangold’s Knight and Day (basically a 007 movie told from the point-of-view of the Bond Girl), Brad Bird’s Mission: Impossible Ghost Protocol ($694 million, his biggest global grosser ever), a supporting role in the 80’s rock musical Rock of Ages (to the extent that it’s his movie, that was his first outright flop since Legend in 1985 and his first outright bad movie since maybe Cocktail), Jack Reacher, Oblivion, Edge of Tomorrow, Mission: Impossible Rogue Nation and Jack Reacher: Never Go Back. And we’ve got a sixth Mission: Impossible next summer.
It’s not to say these movies are bad. Frankly the M:I movies have slowly turned Ethan Hunt into Cruise’s defining screen role and his most autobiographical as well. And we all love Edge of Tomorrow and Jack Reacher. But what we’ve lost over the last decade is the Tom Cruise who could anchor a movie without being an action hero and/or idealized version of himself.
The Tom Cruise who was once our biggest and most exciting movie star worked for the very best directors (Martin Scorsese, Steven Spielberg, Brian DePalma, Paul Thomas Anderson, Stanley Kubrick, Oliver Stone, etc.) at the peak of their talents and made big hits out of sex comedies, war dramas, family dramedies, character studies, legal thrillers and sci-fi action dramas. Now, and this is as much about the industry as it is about the actor, Tom Cruise is apparently only a movie star when he’s running and gunning in prime action hero mode.
And that’s where American Made comes in. The Doug Liman picture, written by Gary Spinelli and produced by Imagine Entertainment, has action and comedy, but it is presumably closer in tone and spirit to Air America than Mission: Impossible III. For the first time in a long time, Cruise will be playing a regular guy caught up in challenging but real-world situations. He won’t have to defeat aliens, stop a mummy or save the world from a virus. So if you’re someone who misses the days when Tom Cruise didn’t just make action movies, you really ought to schedule a babysitter on Sept. 29, 2017.
Tom Cruise hasn’t made a movie like American Made in a very long time. And if it bombs, it could be awhile before we get another one. I mean, unless you want a Tom Cruise who makes Dark Universe movies, Mission: Impossible films and sequels to the likes of Edge of Tomorrow and Top Gun and nothing else…?
In Universal Pictures’ American Made, Tom Cruise reunites with his Edge of Tomorrow director, Doug Liman (The Bourne Identity, Mr. and Mrs. Smith), in this international escapade based on the outrageous (and real) exploits of a hustler and pilot unexpectedly recruited by the CIA to run one of the biggest covert operations in U.S. history. Based on a true story, American Made co-stars Domhnall Gleeson, Sarah Wright, E. Roger Mitchell, Jesse Plemons, Lola Kirke, Alejandro Edda, Benito Martinez, Caleb Landry Jones and Jayma Mays. The film is produced by Imagine Entertainment’s Academy Award®-winning producer Brian Grazer (A Beautiful Mind), Cross Creek Pictures’ Brian Oliver (Black Swan) and Tyler Thompson (Everest), Quadrant Pictures’ Doug Davison (The Departed), and Kim Roth (Inside Man). Gary Spinelli wrote the screenplay.